Does the Double Diamond make sense for AI-enabled teams? by Jeff Humble Dear Reader, For twenty years, the Double Diamond has been our north star. Discover, Define, Develop, Deliver. It's elegant. It's teachable. It's in every junior's UX case study. And it made sense…when it was created. All that upfront research made economic sense when coding was the most expensive part of the process. Better to get it right before handoff because it's expensive for engineering to make changes later. But...

When Frameworks Fail and Gut Feelings Take Over By Hannah Baker Dear Reader, You know that moment when the data looks clear, the framework is airtight, and yet something in your stomach says, don’t do it? That’s judgment, the quiet, inconvenient voice that shows up when the evidence has already spoken. It’s also the thing most of us struggle to explain, even though our careers depend on it. Businesses love reasoning. We build frameworks to make decisions look rational, dashboards to make them...

Last-Minute Halloween Costumes for Designers 🎃 by Jeff Humble Dear Reader, It's time to expose your designer trauma to the whole world. It’s that time of year again, when we’re forced to stop nudging rectangles long enough to remember Halloween exists, and suddenly we need a costume tonight. But fear not! While normal humans panic-buy cat ears from a drugstore, we designers do what we do best: turn our professional pain into content. Here are 9 last-minute costumes for brave designers. 1. UX...