The Fountain Institute is an independent online school that teaches advanced UX & product skills.
Open AI's UX strategy & recording from How to Lead with Strategy π₯
Dear Reader,
Yesterday, we had a masterclass on strategic leadership for designers, called How to Lead with UX Strategy.
We covered all the ways that a UX designer might lead their organization through UX, product and business strategy.
I used OpenAI as an example of the possible layers of strategy you might be dealing with in your org.
Some quick takeaways:
- You don't need to be a strategist to lead through strategy
- "Strategic Thinking" isn't a mystery...it's just good research
- Magic question: "what makes us different than our competitors?"
| Get the Recording + Resources |
β
β
The first review of Don Norman's new book is out...
βSourceβ
Fast Company said: βNormanβs book is admirably ambitious." I got Design for a Better World this week. My take so far: this is going to be a dense 376 pages of material from the Don of UX... π₯ππ₯
β
β
B2B Survival Guide for UX Designers
βWednesday, April 12, 2023β
βLearn to improve the user experience when your customer is another business.
βReserve a seatβ
Defining UX Strategy
βApril 17-May 8, 2023β
βLearn how to build a winning UX or product strategy that aligns design with business.
βReserve a seatβ
Facilitating Workshops
βMay 15-Jun. 5, 2023β
βLearn how to design creative working sessions and lead collaborative work.
βReserve a seatβ
β
β
βSource, shared by Filipe Monteiro in the Guildβ
β
β
Have a great weekend, y'all!
Jeff Humble
βDesigner & Co-Founder
βThe Fountain Institute
The Fountain Institute
The Fountain Institute is an independent online school that teaches advanced UX & product skills.
Title of Newsletter in Titlecase By Hannah Baker Dear Reader, Before we jump into new ideas for the year ahead, we wanted to pause for a moment. If your inbox was anything like ours last year, thereβs a good chance you missed a few newsletters. So instead of sending another new idea right away, we put together a curated catch-up, a handful of pieces from 2025 that capture the questions we kept returning to. If you only read a few things from us last year, these are a good place to start. π§ ...
What Can't AI Do in Design in 2026 By Hannah Baker Dear Reader, If you work in design, your feeds are probably saying the same two things on repeat: Hereβs everything AI can do for you, and Hereβs why you should be terrified. Most of that conversation focuses on tools and job titles: βWill designers be replaced?β βWhich roles are safe?β It makes for good headlines, but itβs not how the work actually changes in real life. A few months ago, walking to my studio listening to a Planet Money...
Does the Double Diamond make sense for AI-enabled teams? by Jeff Humble Dear Reader, For twenty years, the Double Diamond has been our north star. Discover, Define, Develop, Deliver. It's elegant. It's teachable. It's in every junior's UX case study. And it made senseβ¦when it was created. All that upfront research made economic sense when coding was the most expensive part of the process. Better to get it right before handoff because it's expensive for engineering to make changes later. But...