What Can't AI Do in Design in 2026 By Hannah Baker Dear Reader, If you work in design, your feeds are probably saying the same two things on repeat: Here’s everything AI can do for you, and Here’s why you should be terrified. Most of that conversation focuses on tools and job titles: “Will designers be replaced?” “Which roles are safe?” It makes for good headlines, but it’s not how the work actually changes in real life. A few months ago, walking to my studio listening to a Planet Money...

Does the Double Diamond make sense for AI-enabled teams? by Jeff Humble Dear Reader, For twenty years, the Double Diamond has been our north star. Discover, Define, Develop, Deliver. It's elegant. It's teachable. It's in every junior's UX case study. And it made sense…when it was created. All that upfront research made economic sense when coding was the most expensive part of the process. Better to get it right before handoff because it's expensive for engineering to make changes later. But...

When Frameworks Fail and Gut Feelings Take Over By Hannah Baker Dear Reader, You know that moment when the data looks clear, the framework is airtight, and yet something in your stomach says, don’t do it? That’s judgment, the quiet, inconvenient voice that shows up when the evidence has already spoken. It’s also the thing most of us struggle to explain, even though our careers depend on it. Businesses love reasoning. We build frameworks to make decisions look rational, dashboards to make them...